As with all other projects, we started by gathering reference imagery and thinking about simple concepts. As this event was the day before our final hand-in, we had literally no time available to produce anything too time consuming.
As Bob and Roberta Smith's work is all about the message, communicated through simple hand-written type, we decided to focus on this within our design. Due to time restrictions we tried to produce some hand-written type, but it looked like it only took us 30 minutes (which it did).
So we decided it would be best for us to just purchase a typeface that resembles hand-written type. We searched through tendollarfonts, which is ideal for occasions just like this, and came across a font called 'Sideshow'.
With this new font, I started making some very simple layouts:
I showed Harrison and Priyesh and together we picked the layout which we preferred. We then simply input various different quotes from different pieces of Bob's work. From those, we picked the five which we felt were the best.
We simply used different colours schemes to create a set of 20 posters.
Although this was the quickest Creative Networks work we produced by a mile, Bob and Roberta Smith tweeted an image of our work. Although we didn't get named, and it was only really an image of his own quote, it's still quite cool to have our work shared by a guest speaker.































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